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Brett Petersel is a marketing leader who has a proven track record running digital, social media, and interactive marketing programs for/with artists and brands such as Mashable, Atari Teenage Riot, #GivingTuesday and The Next Web.
Brett is also the Founder of AlleyWatch, an online publication dedicated to the New York startup scene that he created in 2011. As an event organizer focused on the New York tech scene since 2006 with such events as Lunch 2.0, Digital Somethings and NextWeb, Brett launched AlleyWatch to provide a foundation online for New York’s tech communities to connect and learn about/from each other.
Petersel’s work in the media space has been both featured and recognized by the Huffington Post, BizBash, Nylon Men’s Magazine, Samsung and Business Insider as well as by/on Techweek’s Top 100 for 2015. He is a leader in the space, and is a social innovator and recognized communications expert for start-ups, celebrities and established companies around the world.
Before entering the online media/startup space, Brett worked as a schoolteacher in both the Long Island and New York City public schools. He holds a BS in Elementary Education and a MS in Special Education in addition to participating in marketing and entrepreneurship education programs from New York Institute of Technology and New York University.
140 Conference (Barcelona), Blog World, Internet Week New York, LikeableU, Mobile World Congress, New Media Expo, Social Media Week, Spa Week, SXSW, TECHmunch
Nylon Men (Magazine), The Huffington Post, We Are NY Tech, Samsung, BizBash, Silicon Alley Insider, Business Insider, Limelight, and Mashable